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When Minutes Matter: A Year-End Reflection We Didn’t Expect

When Minutes Matter: A Year-End Reflection We Didn’t Expect

When Minutes Matter: A Year-End Reflection We Didn’t ExpectAlexander Potter, CFP®
Published on: 19/12/2025

As we approach the holidays, we’ve been reflecting on an experience we never expected — losing our home to a fire with only minutes to act. It reinforced some hard-earned lessons about preparation, resilience, and why risk planning matters most when life doesn’t follow the script. This short reflection is a reminder that good planning doesn’t prevent disruption — it preserves options when they matter most.

Blogs
Your Business Needs Cash. So Does Your Life. Here’s How to Choose Wisely.

Your Business Needs Cash. So Does Your Life. Here’s How to Choose Wisely.

Your Business Needs Cash. So Does Your Life. Here’s How to Choose Wisely.Alexander Potter, CFP®
Published on: 21/11/2025

Most Canadian business owners make decisions that benefit the business but weaken their personal finances — or vice versa. The trick isn’t choosing one. It’s understanding the framework that keeps both strong.

Blogs
AI Financial Planner?

AI Financial Planner?

AI Financial Planner?Alexander Potter, CFP®
Published on: 22/10/2025

Artificial intelligence can produce confident, polished answers. But in financial planning, asking the right questions — and having someone willing to challenge your assumptions — is where real value lives.

Blogs
You Don’t Need a Product. You Need a Plan.

You Don’t Need a Product. You Need a Plan.

You Don’t Need a Product. You Need a Plan.Alexander Potter, CFP®
Published on: 26/08/2025

Financial planning isn’t about quick fixes — it’s about taking the right steps in the right order. This post breaks down how a planner helps you stay focused, adjust when needed, and move toward real financial freedom.

Blogs